Foxboro, MA based Play Hard Sports recently announced that it has changed its name to Quick Hit (as well as signed long-time Pittsburgh Steelers coach Bill Cowher as the voice of the company’s free-to-play online football game). The new branding is being unveiled as part of a re-launch of the company’s website at

Quick Hit Football (QHF) is set to launch with the 2009 NFL season and will enter open beta in just a few months. For more information about the name change and new partnership with Bill Cowher, check out the company’s press release.